# getpublica.com

> AI-optimized mirror of getpublica.com containing 50 pages totalling 19,512 words of clean markdown content, structured data, and semantic HTML. Original source: https://getpublica.com/. Last updated: 2026-06-15T00:26:53.195Z.

Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG).

## Homepage

- [The Ad Server designed for TV Broadcasters](/content/site-root.html): Based in Silicon Valley, Publica’s mission is to help CTV Publishers & TV Streaming Services power the next generation of advertising experiences on the big screen. (529 words)

## Articles & Blog Posts

- [category/insights/index.html](/content/category/insights/index.html) (1 words)
- [testform/index.html](/content/testform/index.html) (1 words)
- [blog/index.html](/content/blog/index.html) (1 words)
- [terms/index.html](/content/terms/index.html) (1 words)
- [ccpa/index.html](/content/ccpa/index.html) (1 words)
- [category/updates/index.html](/content/category/updates/index.html) (1 words)
- [ctv-ott-trends/index.html](/content/ctv-ott-trends/index.html) (1 words)
- [Glossary](/content/ctv-ott-advertising-glossary/index.html): A complete overview of the CTV advertising acronyms & keywords, making it easy to understand complex or technical concepts. (2,005 words)
- [Publica, LLC](/content/privacy/index.html): Privacy Policy for Publica (2,654 words)
- [Ad Streaming During Pandemic: Q&A With Publica’s Ben Antier](/content/blog/ad-streaming-during-pandemic-qa-with-publicas-ben-antier.html): Article originally published on Mediapost by  Charlene Weisler, covering CTV trends during COVID and giving a perspective on key technical concepts revolving around CTV advertising like SSAI & Ad-Podding. The business arena of companies working in ad serving is centered on those featuring end-to-end solutions. How does that impact the business during a pandemic? Ben… (1,174 words)
- [Publica, LLC COOKIE NOTICE](/content/cookies/index.html): Cookie Policy - Publica (1,126 words)
- [3 Reasons Why Advertising Based Models Are Winning Over Connected TV](/content/blog/3-reasons-why-advertising-based-models-are-winning-over-connected-tv.html): There has been a lot of hype around the upcoming release of major Subscription-based Video On-Demand (SVOD) services such as Disney+ and HBO Max. In the midst of these announcements, a new narrative has been spreading: Advertising-based Video On-Demand (AVOD) models are dead. At Publica, we don’t think so. (793 words)
- [The Outside TV Product Review](/content/blog/189/index.html): How Publica’s Video Header Bidding Platform has changed the game for Outside TV OTT monetization. Interview Alex: Can you present your OTT inventory?  Stan: Outside TV is available on all major streaming platforms including Roku, Apple TV, Fire TV & Samsung TV, generating over 30M monthly video views. Why did you first get interested in using… (344 words)
- [Publica to Provide CTV Unified Auction Solution for Atresmedia](/content/blog/publica-to-provide-ctv-unified-auction-solution-for-atresmedia-the-leading-broadcaster-in-spain.html): Publica partners with Atresmedia to run a unified auction for their premium streaming advertising inventory. (709 words)
- [Tips & Tricks](/content/category/tips-tricks/index.html) (553 words)
- [Customers](/content/category/customers/index.html) (434 words)
- [How To Deliver The Best Ad Breaks To Your Audience?](/content/blog/ad-pod-management/index.html): In television, viewers are accustomed to commercial breaks. If you ask anyone how they define an ad break, they would probably say something along the lines of: “it’s a grouping of different ads that fill up time between segments of content”. In digital advertising, we call that an Ad Pod.  Until recently Ad Pod management… (576 words)
- [4 Step Guide to Audience Based Targeting in CTV](/content/blog/4-steps-guide-to-audience-based-targeting-in-ctv/index.html): In this post, we provide a 4 step guide that can be taken by publishers to generate increased advertising revenues for their global streaming inventory via the activation of 1st & 3rd party data sets. Publica have seen first hand how a good CTV data strategy can transform a streaming publisher’s ad pod yield curve… (780 words)
- [A Complete Timeline of 2021 CTV Innovation](/content/blog/a-complete-timeline-of-2021-ctv-innovation/index.html): In December 2020, our head of strategic partnerships at Publica, Paul Gubbins, predicted the advancement of the connected TV Eco-system stating that 2021 will be the year of CTV advertising. (1,000 words)
- [Why CTV Publishers are Exploring Audience Extension](/content/blog/why-ctv-publishers-are-exploring-audience-extension.html): In this Q&A, Miller discusses Publica’s plans for expansion in EMEA and the growth of audience extension in CTV. (1,211 words)
- [How To Deliver The Best Ad Breaks To Your Audience?](/content/category/qow/index.html) (295 words)
- [Shift - The CTV Newsletter by Publica](/content/newsletter/index.html): As our ecosystem continues to evolve quickly, Shift is the monthly newsletter email to keep your finger on the CTV/OTT pulse. (168 words)
- [Ad Podding](/content/ad-podding/index.html): Advanced Ad pod management, allowing real time ad deduplication and brand safety control (134 words)
- [About](/content/about/index.html): Meet the team behind Publica, the next generation CTV platform for ad-supported companies. (168 words)
- [The Rise of CTV Advertising in Europe](/content/blog/the-rise-of-ctv-advertising-in-europe/index.html): Paul Gubbins, VP of CTV Strategy at Publica and Nik Dewar, European Sales Director at Samsung discuss the CTV expansion in Europe. (481 words)
- [Christopher Mottershead joins Publica as Commercial Director, APAC.](/content/blog/publica-appoints-christopher-mottershead-as-sales-director-apac-to-support-rapid-growth.html): Publica appoints Christopher Mottershead as Commercial Director in APAC. (535 words)
- [Leading Server-to-Server Video Header Bidding](/content/web-mobile-publisher/index.html): Leveraging video header bidding capabilities, Publica helps media companies implement yield strategies for their video inventory, for both instream and outstream formats (145 words)
- [Audience Management](/content/audience-management/index.html): Target your audience and create segments based on First & Third party data to improve revenue (196 words)
- [Ad Stitching](/content/ad-stitching/index.html): Deliver of a seamless video stream, enjoy SSAI designed for programmatic adverstising on CTV (157 words)
- [Publica Offers A/B Testing Tool for CTV Revenue Optimization](/content/blog/publica-offers-a-b-testing-tool-for-ctv-revenue-optimization.html): New A/B testing tool to help buyers and sellers run efficient and targeted campaigns possible, Publica offers flexible A/B testing capabilities. (417 words)
- [The solution that doubles your CTV revenue](/content/ott-ctv-linear-channels/index.html): Used by leading CTV & OTT publishers, Publica provides next generation technology to improve monetization performances (177 words)
- [Meet the most innovative frequency capping tech.](/content/elea-ai/index.html): Empowering streaming publishers with an artificial intelligence solution that allows them to identify which advertiser is about to run programmatically while delivering a seamless Ad experience on Connected TV. (171 words)
- [Uncategorized](/content/category/uncategorized/index.html) (56 words)
- [Unified Auction](/content/unified-auction/index.html): Publica features the most advanced auction engine to sell CTV video inventory, allowing advanced decisionning between programmatic and direct demand in real-time (174 words)
- [Publica Appoints Jason Higgins as Head of AMER](/content/blog/publica-appoints-jason-higgins-as-head-of-amer/index.html): Publica announced the appointment of Jason Higgins as Head of AMER, to further expand global adoption of CTV Solutions. (285 words)
- [What services does Publica provide?](/content/test-contact/index.html): Simple contact form to reach out to our team and get answers to all your questions (133 words)
- [The Importance of Industry Trust on the AdPod](/content/blog/publica-ceo-ben-antier-discusses-the-importance-of-industry-trust-on-the-adpod.html): Public Co-Founder and CEO Ben Antier sat down with Wayne Blodwell on his aptly named podcast The AdPod to talk all things CTV. (415 words)
- [Publica Appoints Steph Miller as Commercial Director EMEA](/content/blog/publica-appoints-steph-miller-as-commercial-director-emea-to-support-rapid-growth.html): Publica recently announced the appointment of Steph Miller as Commercial Director, EMEA to further expand its global growth. (503 words)
- [Product Release](/content/category/product-release/index.html) (177 words)
- [Inventory Split](/content/inventory-split/index.html): Powerful traffic allocation between CTV channels and distribution networks and streaming platforms (88 words)
- [All of your OTT Monetization Needs in a Single Platform](/content/vmvpds/index.html): Publica enables content networks manage their entire CTV inventory in a single platform, fully featured for monetization at scale (145 words)
- [Terms & Conditions](/content/terms-conditions/index.html): Publica's terms & conditions (20 words)
- [Join our crew](/content/careers/index.html): Publica's job board for new talents to join our fast-paced company (115 words)
- [Campaign Management](/content/campaign-management/index.html): All you need to set your direct campaigns for a successful delivery on CTV, managed from in Publica (127 words)
- [Unified Reporting](/content/unified-reporting/index.html): A single dashboard to monitor monetization metrics and access in-depth reporting tools (149 words)
- [Contact - Publica](/content/contact/index.html): Simple contact form to reach out to our team and get answers to all your questions (68 words)
- [EU DATA PROTECTION TERMS](/content/eu-data-protection-terms/index.html): Data Protection Policy for Publica (5 words)
- [DATA PROTECTION TERMS](/content/data-protection-terms/index.html): Data Protection Policy for Publica (4 words)
- [sitemap-xml.html](/content/sitemap-xml.html) (109 words)

## Resources

- [Full Page Index](/index.html): Browse all cached pages with rich metadata
- [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines
- [XML Sitemap](/sitemap.xml): Machine-readable sitemap for crawler discovery
- [Robots.txt](/robots.txt): Crawler directives