Inventory Split
Easily manage inventory shares for each of your channels.
Simple, transparent inventory split.
Apply any business rule to determine who will monetize your advertising inventory.
Apply custom business rules
Determine which partners get called, at what frequency, across any type of inventory.
Fallback capabilities
Choose to enable or disable backfill to give partners a chance to fill any unfilled inventory.
Transparency
Give access to your content partners to their Inventory Split page to show them how splits are handled in the most transparent way.