Campaign Management
Create and manage your direct campaigns with the best video ad serving tools.
Ad server designed with OTT in mind
Serve your direct campaigns using Publica based on pacing and give them the right priority in the auctions in order to match your advertisers expectations.
Set granular campaign objectives
Publica gives you control over impression goals, delivery speed, frequency capping across platforms and all of the ad serving tools required to run successful ad campaigns.
Inventory Forecasting
The most advanced Inventory Forecasting tool to determine precisely how many ads can be delivered across a particular app, device, geo and even audience.
Activate any third party tracking
Add Third Party trackers from your usual measurement tools for a unified view of your direct campaigns.